Melbourne MicroCert

Generating Creativity

Build a capacity for sustained creativity and advocacy of ideas.

Study mode
4 days (16 hours) + 12 hours independent learning + 12 hours for assessment
Skills area
Power Skills
Artful Communications

Upcoming sessions

Monday 30 August 2021


In a complex and evolving world, creativity and innovative thinking are more valued than ever. Whatever your profession, being able to respond effectively to problems creatively is vital.

This Melbourne MicroCert gives you access to leading creative and performing arts professionals from the University of Melbourne’s Faculty of Fine Arts and Music who will demystify the creative process and help you build confidence in your own creative thinking. Your tutors will lend expert insight into how creative professionals consistently generate ideas and how you can foster habits that encourage sustained creativity.

Our innovative online learning environment provides an ideal space to test new ideas, from a location that suits you. You will be guided through a series of workshops and collaborative exercises to develop a professional creative identity and a portfolio of work that demonstrates your creative dexterity.

Who is it for?

This Melbourne MicroCert is valuable for any professional who wants to improve their capacity for creative thinking and problem-solving. You may wish to apply these skills directly to your own work, or, you may be a leader, emerging leader or manager who wants to enhance or reimagine workplace processes, or inspire creativity within your organisation or team. You will find these knowledges, skills and attributes can also be applied with equal value to practices outside of the workplace.

Key topics

Throughout Generating Creativity you will explore a range of creative practices and elements of the creative process such as:

  • Defining strategies and tools for ideas generation, appropriate to context
  • Developing a personal-professional creative identity
  • Developing models for sustained and safe creative thinking and practices
  • Identifying environments conducive to creativity.

Learning outcomes

On completion of this Melbourne MicroCert, you will be able to:

  • Use of a range of methodologies for prompting creative thinking and creative outputs, which include precinct, locale and specialised safe environment/s
  • Practice flexible and adaptive thinking skills demonstrated through a range of genre
  • Innovate through independent and shared judgements
  • Create a professional creative identity that can advocate new ideas and apply protocols for a sustained practice through resilience and bravery.

Learning experience

This Melbourne MicroCert features immersive online learning approaches and technologies, such as digital studios and breakout rooms for active discussion and collaboration.

Within a safe community of practitioners, you will be encouraged to draw upon your own lived experience and develop a portfolio of work involving media such as:

  • Film
  • Soundscapes
  • Performance
  • Written journals
  • Visual narratives.

Workshop exercises may include:

  • Guided conversations
  • Collaborations and ensemble work
  • Narrative, discussion and personal reflection
  • Demonstrations, scenario building and role play
  • Examination of case studies and examples
  • Interactive and experiential workshop activities.

Who will you learn from?

Your will learn from Wendy J Thompson, creative practitioner, director, screenwriter, casting director, playwright and educator. Wendy brings a wealth of creative and performing arts expertise and real-world experience to this course. She worked at The Australian Film, Radio and Television School (AFTRS) for nearly two decades where she designed and taught directing courses at all levels.

Alongside Wendy, your learning will be guided by Dr Melissa Laird. Melissa has an active creative practice, and a background in creative and performing arts pedagogy and curriculum design, most recently as Executive Director, Learning and Teaching at the National Institute of Dramatic Art (NIDA). Melissa is currently the Academic Program Director for Creative Industries and Design, Melbourne School of Professional and Continuing Education (MSPACE) University of Melbourne.

Wendy and Melissa champion transformative learning experiences that are activated through embodied-learning and informed by the needs industry. Together they led the ARTS8 Collaborative Project for several years, through the (former) Ministry for Communication and the Arts.


This Melbourne MicroCert is taught over four days, each day you will undertake a two-hour synchronous workshop and an additional eight hours of asynchronous guided learning. You will also undertake a further 12 hours of independent practical experimentation and 12 hours for assessment preparation.

Assessment includes:

  • Personal-professional and spatial identity (30%)
  • Creative portfolio (30%)
  • Written explanation of portfolio (30%)
  • Observed participation in workshops (10%).

Digital certificate

Upon completion, you will be awarded your Generating Creativity Melbourne MicroCert. This digital certificate will include information and evidence of your developed and actionable skills, knowledge and capabilities (as outlined in the learning outcomes). It may also include artefacts (such as videos and written material) related to both experiential and work-integrated learning, including translatable assessment that is practical to your professional life.

Links to industry

Throughout Generating Creativity, you will enhance your creativity, creative thinking and advocacy skills, which can be applied to any industry context.

Pathways to further study

Generating Creativity can be taken as a stand-alone Melbourne MicroCert, or you can complement it with any other Melbourne MicroCert in the Artful Communications suite, in whatever order you choose.

Other Melbourne MicroCerts in the Artful Communications suite include*:

Expiry of Melbourne MicroCert

This Melbourne MicroCert will expire seven years from the date of issue as particular knowledge and/or skills may need to be refreshed.

Eligibility requirements

There are no eligibility requirements.


If you’re aged between 45–70, employed or recently unemployed (less than 9 months) and not receiving Australian Government employment assistance, you could be eligible for Skills Checkpoint for Older Workers. Skills Checkpoint is an Australian Government funded service that allows eligible individuals to access personalised support programs including one-on-one support with a career advisor.

Find out more

Upcoming sessions

Monday 30 August 2021

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