Investing in your career: Lessons for University of Melbourne alumni

Renata Bernarde

As University of Melbourne alumni, we've all been given a stellar foundation for our professional lives. But to truly make the most of our education and keep pace with the fast-moving job market, we must continuously invest in our careers. Here, I'll share why this investment is crucial, what it means to invest in your career, and practical ways to do so, inspired by some timeless career lessons.

By Renata Bernarde


I was a late bloomer and started my undergraduate degree in my late 20s. I already had two sons and the last thing I wanted after investing so much time and money in my education, was to continue to study afterward. That was my thinking back then, and I changed my mind very quickly after graduating. First, I never thought I was the type to do Honours, but I did. Then, I naturally just kept on studying, either by enrolling in executive education or just by reading books and working with mentors and coaches. It became a habit and I have kept it going because it was paying off. My career bloomed, and I was offered many opportunities which I believe are correlated to the investments I made.

The main benefits of investing in your career

The importance of investing in your career cannot be overstated. The primary reason is the need to adapt to change. The job market constantly evolves due to technological advancements, economic shifts, and industry demands. If you want to stand out in a crowded job market, you must offer more than the basic qualifications. Investing in your career sets you apart from other candidates and makes you more attractive to potential employers.

Long-term success is another critical reason to invest in your career. Career investment is about building a sustainable and successful professional life, preparing you for future opportunities and challenges, and ensuring long-term career satisfaction and stability. It also builds resilience against job market fluctuations and career setbacks.

Career advancement and increased potential earnings are also key benefits, as investing in your career equips you with the skills and experiences necessary to climb the professional ladder and positions you as a valuable asset within your organisation, making you a prime candidate for promotions. Even if climbing the corporate ladder is not your goal, continuous learning and skill development can lead to higher-paying job opportunities. Employers are willing to pay a premium for individuals who bring advanced skills and knowledge to the table.

But investing in your career offers numerous advantages beyond financial gain. One significant benefit I have found is enhanced job satisfaction. Whenever I took time to invest in my career, I was more likely to find work that aligned with my passions and skills, and it gave me a greater sense of fulfilment. I came to realize that whenever I took time to investment in my career by applying the strategies I describe below, it has boosted my personal growth by encouraging me to set and achieve goals, enhancing my confidence and resilience.

What does investing in your career mean?

Investing in your career means dedicating time, effort, and resources to continuously improve and advance your professional life. It involves a proactive approach to learning and development, staying informed about industry trends, and strategically planning your career trajectory. It is about taking ownership of your career path and making deliberate choices to enhance your skills, knowledge, and network. This commitment to self-improvement ensures you remain competitive and adaptable in a rapidly changing job market.

Furthermore, investing in your career encompasses various activities such as pursuing further education, seeking coaching and mentorship, and engaging in networking opportunities. By doing so, you increase your marketability and position yourself for long-term success and fulfillment. It is about viewing your career as a dynamic journey that requires ongoing attention and effort to achieve your professional goals.

Ways to invest in your career

Embrace lifelong learning

One of the most valuable lessons I've learned is that education continues after graduation. Continuously seeking knowledge keeps you relevant and opens doors to new opportunities. Whether it's through formal education, online courses, or self-study, staying curious and committed to learning can significantly boost your career.

Build strong relationships

Your network is one of your most valuable assets. Investing time in building and nurturing professional relationships can provide support, mentorship, and open up opportunities that you might not have encountered otherwise. Attend industry events, join professional groups, and don't hesitate to reach out to peers and mentors for advice.

Focus on personal growth

Investing in your career isn't just about acquiring new skills; it's also about personal development. Enhance your soft skills, such as communication, leadership, and emotional intelligence. These attributes are often the differentiators that set you apart in a competitive job market and help you climb the professional ladder.

Stay adaptable

The job market is constantly changing, driven by technological advancements and economic shifts. To stay relevant, it's crucial to be adaptable. This means being open to change, willing to pivot when necessary, and continuously updating your skills to meet new demands.

Seek constructive feedback

Don't shy away from feedback. Regularly seek input from supervisors, peers, and mentors to identify areas for improvement. Constructive feedback is a powerful tool for personal and professional growth, helping you refine your skills and improve your performance.

Mentor and be mentored

Engaging in coaching and mentorship can be incredibly rewarding. Learning from those with more experience can provide invaluable insights while mentoring others can reinforce your own knowledge and enhance your leadership skills.

Develop your personal brand

In today's digital world, having a strong personal brand is more important than ever. Make sure your LinkedIn profile is up-to-date, contribute to industry discussions, and showcase your expertise through blogs or presentations. A robust personal brand can increase your visibility and credibility, making you stand out to potential employers.

Prioritise work-life balance

It's easy to get caught up in the hustle, but maintaining a healthy work-life balance is crucial for long-term success and well-being. Ensure you make time for hobbies, relaxation, and spending time with loved ones. A balanced life enhances your productivity and prevents burnout.

Set clear goals

Having a clear vision of where you want to go is essential. Set realistic career goals and outline the steps needed to achieve them. A well-defined plan will guide your decisions and actions, keeping you focused and motivated.

Take risks

Don't be afraid to step out of your comfort zone. Taking calculated risks can lead to significant career advancements and personal growth. Whether it's applying for a challenging role, starting a new project, or pursuing an entrepreneurial venture, embracing risk can yield substantial rewards.

Embrace failure

Failure is an inevitable part of any career journey. Instead of fearing it, view failure as a learning opportunity. Each setback provides valuable lessons that can help you grow and improve. Resilience and perseverance in the face of failure often lead to the greatest successes.

Give back

Finally, remember to give back. Whether it's through mentoring, volunteering, or sharing your knowledge and experiences with others, giving back to your community can be incredibly fulfilling and help build a positive professional reputation.

The way you invest in your career may change over time. Consider the strategies above like levers you can push or pull depending on your needs, career drivers, and situation. Today, the way I invest in my career is by having conversations with people that know more than I do. I also read a lot, and listen to a lot of interesting podcasts. My goal is to learn something new every day, and immediately share it with others.

Investing in your career is a continuous journey that requires dedication, adaptability, and strategic planning. By embracing lifelong learning, building strong relationships, and staying adaptable, you set yourself up for long-term success and fulfilment.   Start today and make the most of the opportunities that come your way.


Renata Bernarde is a Melbourne University alumni and an Honorary Enterprise Fellow of the Faculty of Business and Economics. She's also a career coach, the host of The Job Hunting Podcast, and  LinkedIn's Top Voice for career and job search content.

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