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Content

Introduction to content

People usually visit a website in order to read the information, or content, published on that site. University staff should ensure that their site's content:

Webpages and electronic documents

If you have any suggestions or comments about the following links, please contact us.

  • Writing for the web - Web Centre checkpoints to consider when writing web content.
  • Gerry McGovern - This content management expert provides useful links to articles on managing web content. Look at the list of links on the right-hand side of the homepage.
  • Also see web topics Usability and Information Architecture for more information about creating user-focused content.

Books and articles

To borrow these resources from the Web Centre please contact us.

  • Content Critical (book by Gerry McGovern & Rob Norton) - Introduces the concept that "the reader is king" and describes strategies to ensure that web content is written and structured according to the readers' needs.
  • The Web Content Style Guide (book by Gerry McGovern, Rob Norton & Catherine O'Dowd) - A reference that codifies the rules and standards that make for effective web writing and layout. Also provides an A-Z index of web style topics.
  • The Little Book of Style (book published by the Australian Commonwealth Government) - Useful A-Z guide to commonwealth standards and style. Includes guidelines on when to use italics, capitals, commas, etc.
  • Web Word Wizardry (book by Rachel McAlpine) - A comprehensive book on writing internet and intranet content. Advice on how to make online content readable, usable, findable, accessible and credible.

Training and presentations

  • Training course - Writing for the web demystifies writing for the web and introduces staff to a five step process for writing web content. See web training for more information about Web Centre courses.
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