New media Realities : the User Revolution

Tony Walker, Manager, ABC Digital Radio, Australian Broadcasting Corporation

About the Forum

Tony Walker delivered a fantastic presentation on the media user revolution, where the balance of power is shifting from media producers to the audiences. The triumph of personal technology over mass technology is giving birth to new behaviours. No longer is media consumption a passive pursuit, with viewers, listeners and readers waiting for media companies to produce and deliver content. Now audiences can use a growing variety of platforms to get what they want when they want it. But not only is content distribution passing into the hands of the consumer. So is content production.
Increasingly, consumers are becoming producers, distributing their content to their own audiences, and this is where the heart of the media user revolution lies.

Slides (PDF, 10.2 MB) from Tony's presentation are now available

About our guest speaker

With 30 years working in the Australian media and a background in journalism, program making and broadcast management, Tony Walker is Manager ABC Digital Radio, responsible for the planning, development and management of new services within the ABC Radio division and the identification and analysis of strategic issues and developments in broadcasting.

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