760-401 Preparing, Promoting and Presenting

Formerly available as 760-390. Students who have completed 760-390 are not eligible to enrol in this subject.

Usually 25 points of second year creative arts or arts subjects.

This subject surveys modes of communication in which arts managers must engage from normal business messages to preparing collateral for purposes of promotion. Students will be encouraged to develop a critical and analytical perspective on the effectiveness of selected materials in achieving their intended outcome.

• work successfully with peers;

• demonstrate advanced communication skills;

• access a broad range of resource material, including traditional text and electronic media;

• manage time effectively in the completion of a self-directed research project;

• demonstrate the ability and self-confidence to comprehend complex concepts.

An individual class presentation and written report of 2000 words at 3rd year level or 2250 words at 4th year level 50% (due mid semester), and a group project presentation and a written report of 2000 words at 3rd year level and 2750 words at 4th year level 50% (due end of semester).