615-252 Electronic Commerce

Note

  • This subject is regarded by the Faculty of Science as a non-science subject for students enrolled in the BSc, BASc and combined BSc courses.

  • Students may not gain credit for both this subject and either 615-325 or 306-316.

  • Commerce degree students are not permitted to enrol in this subject, except BCom/BIS students, where this subject is a core requirement.

Credit Points

12.5

HECS Band

2

Coordinator

Dr J Carroll

Prerequisites

615-150 Organisational Processes.

Corequisites

615-237 Telecommunications Concepts.

Semester

2 (view timetable)

Contact

Twenty-four lectures (two per week), 11 laboratory classes (two hours per week)

Subject Description

This subject provides an introduction to the concepts and processes used in doing business electronically. The focus will be on the business value, rather than technical, aspects of electronic commerce. The subject will examine both business-to-business and business-to-consumer electronic commerce. Topics that will be covered include business models for e-commerce, m-Commerce, marketing, security and interacting with the consumer. In addition, the principles and use of e-commerce technologies such as EDI, XML, automatic identification, standardised numbering, EFT, e-hubs and e-markets in managing and re-engineering supply chains will be discussed.

Throughout the course students should acquire the following generic skills:

  • enhance their collaborative skills through group work and assessment; and

  • be able to understand the implications of new technologies.

Assessment

A 2-hour end-of-semester written examination (50%); written work of up to 20 pages, group research and field projects taking approximately 20 hours in total (50%).



Status:                   Official 2003
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