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Search : Index : Faculty of Arts
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First year subjects
Second year subjects
The Media and Communications Program is a new Bachelor of Arts stream designed to provide students with optimal access to the globally expanding media industry and its new communications technologies.
The program is vocational in direction and interdisciplinary in nature, offering students a mix of industry-focused communications training and academic subjects. Students will develop the skills to facilitate entry into a range of career pathways across this dynamic field. Career options include print and on-line journalism, publishing and editing, broadcasting, multimedia, public relations, corporate and government communication, and the entertainment and information industries more generally. Hands-on vocational, project-based and research experience is available in the form of internships, practicums, and a final research project.
Media and communications is concerned with interpretive, theoretical and historical approaches to the media and its communication technologies, in close combination with the development of practical communication skills. An exciting range of subjects enables students to develop a comprehensive overview of the media's place in today's society, economy and culture, to think across media, and to achieve an understanding of the effects of new communication technologies and their impact on the emerging global media environment. Key areas of interest include the legal, commercial and policy frameworks of media industries, professional writing, multimedia and media futures, cross-cultural communication in the Asia-Pacific region, and media consumption and spectatorship.
The Bachelor of Arts (Media and Communications) has as its objectives that graduates:
are enabled to develop a comprehensive overview of the media's place in today's society, economy and culture, with an emphasis on the Asia-Pacific region;
are provided with the fundamental writing communication skills required by successful journalists and other media professionals;
are helped to achieve an understanding of the effects of new communication technologies and their impact on the emerging global media environment. In particular, graduates should acquire practical skills in mastering and negotiating new multimedia technologies and the internet;
are trained to think across media, a skill we see as increasingly important for the next generation of media professionals;
are introduced to the humanities and social sciences through a focus on the media;
are offered the opportunity to gain industry experience in the form of internships;
are offered the opportunity to refine their research skills by undertaking a research component in their final year which will allow them to conduct quantitative and/or qualitative research in an area of media and communications;
are offered the opportunity to refine their practical communication skills by undertaking a practicum.
The BA (Media and Communications) commences at first year. The degree is subject to quotas and selection will be based on academic achievement. Work experience is not taken into consideration in the selection process. Media and communications core subjects are not available to students in the Bachelor of Arts, CAP or the Bachelor of Letters.
Students applying to transfer from a Bachelor of Arts degree into the BA (Media and Communications) who have successfully completed Arts and/or optional subjects may apply for a maximum of 100 points of credit towards the Arts component of first year and the double major. However, no credit will be granted for core media and communications subjects, which all students are expected to complete as an enrolled student within the program.
Students transferring from other faculties or tertiary institutions may apply for a maximum of 100 points of credit distributed across first and second year. No credit will be granted for core media and communications subjects. Credit is subject to faculty approval, To be granted credit for Arts and optional subjects previous study must be deemed to have equivalent content and assessment.
The BA (Media and Communications) is a three-year full-time program, comprising 100 points at each of first, second and third year levels, for a total of 300 points. In first year students complete two core subjects, two subjects from a list of suitable options (50 points), and 50 points of additional study from the Bachelor of Arts degree. Upon entering second year students choose between two streams of major study:
Enriched major stream: a comprehensive program of study in media and communications, comprising 50 points of core study and 50 points of optional study at second year. Third year is comprised of 100 points of study which may include core and optional subjects, a practicum or internship and a final research project.
Double major stream: a concentrated program of media and communications study designed to be taken in conjunction with a major in another area of Arts study, comprising 50 points of core study and 50 points of Bachelor of Arts study at each of second and third years.
| First year | ||
|---|---|---|
| Students complete eight subjects (totalling 100 points) which must include: | Semester | |
| the following core subjects; | ||
| 100-100 Introduction to Media and Communications | 1, repeat 2 | |
| 100-101 Professional Writing | 1, repeat 2 | |
| two of the following optional subjects; | ||
| Computer applications in the social sciences and humanities | ||
| 103-001 Computer Applications | 1 | |
| Cultural studies | ||
| 106-005 Contemporary Culture and Everyday Life | 2 | |
| Cinema studies | ||
| 107-073 Introduction to Hollywood & Art Cinema | 1 | |
| 107-074 Introduction to Film Theory | 2 | |
| Art history | ||
| 107-017 Visual Cultures | Not Offered | |
| Geography | ||
| 121-011 Australia in Asia | 2 | |
| History | ||
| 131-007 The World Since World War Two: 1945-1972 | 1 | |
| 131-008 The World Since World War Two: 1973-2000 | 2 | |
| History and philosophy of science | ||
| 136-030 Human Values, Science, and Nature | 1 | |
| Communication skills and English as a second language | ||
| 145-003 Project Based Communication Skills | 1, repeat 2 | |
| Political science | ||
| 166-006 Media, Politics and Society | 2 | |
| 166-009 The World is an Amazing Place | Not Offered | |
| Linguistics and applied linguistics | ||
| 175-004 Introduction to Language | 1, repeat 2 | |
| 175-006 Cross-cultural Communication | 2, repeat Summer | |
| and | ||
| four subjects (50 points) of first year subjects from those available within the Arts degree. | ||
| Third year | |
|---|---|
| Enriched major students complete a total of 100 points of media and communications study, which may comprise core subjects, optional subjects, an internship or practicum and a final research project. | |
| Double major students complete a total of 100 points of study, comprising of two core subjects, two optional subjects and four subjects (50 points) of study from another area. | |
| Core subjects may include: | |
| Advanced Writing Skills | |
| Marketing Communications | |
| Understanding Australian Media | |
| Transnational Communications and Civil Society | |
| Media Futures and New Technologies | |
| Media Law | |
| Optional subjects may include: | |
| Multimedia and Communications | |
| Advanced Multimedia Applications | |
| Computer Games: Interactive Spectatorship | |
| Postmodernism and the Cinema | |
| Managing Communications and the Media | |
| Electronic Commerce | |
| Globalisation, Cultural Diversity and IS | |
| Telecommunications Concepts | |
| Human Computer Interfaces | |
The Faculty plans to offer an honours program, and a Master of Arts in Media and Communications by research, coursework or coursework and minor thesis from 2003.
Students wishing to continue their studies in the field may be able to undertake one of two streams of further learning, one of which is orientated to research, the other professional work.
The BA (Media and Communications) is designed to facilitate students' entry into the dynamic and expanding media and communications sectors of Australia and the Asia-Pacific region. The degree is a pathway into careers in print and on-line journalism, multimedia, public relations, corporate and government communication, advertising, film, television and broadcasting, lobbying and consultancy, media policy, research and management, and the information and entertainment industries more generally.
Media and Communications Program
First Floor, John Medley Building
The University of Melbourne
Victoria 3010
Tel: +61 3 8344 8189
Email: m.martin@english.unimelb.edu.au
Web: http://www.mediacomm.unimelb.edu.au
or
Faculty of Arts
Old Arts Building
The University of Melbourne
Victoria 3010
Email: enquiries@arts.unimelb.edu.au
Web: http://www.mediacomm.unimelb.edu.au
International enquiries:
Email: internastud@arts.unimelb.edu.au
Web: http://www.arts.unimelb.edu.au/international
100-100 Introduction to Media and Communications
100-101 Professional Writing
100-102 Media Histories: An Introduction
100-103 Intercultural Communications/Global Era
100-104 Media Communications Theory
100-105 Writing Journalism
100-106 Cyber Communications
100-107 Asia-Pacific Media Systems
100-108 Politics, Communication, Media
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Status: Official 2001 Last Modified: Wednesday May 23 22:24 SGML to HTML Conversion: Information Technology Services Authorised by: Academic Registrar Email Enquiries: Course_Information@registrar.unimelb.edu.au