316-327 Business Applications of Economics

Coordinator:

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Objectives:

On completion of this subject students should be able to:

• understand the contexts in which economic theory can be applied to develop an understanding of, or to guide decision-making on, business-oriented research issues;

• apply quantitative methods to analyse research questions and present data in an effective form;

• communicate clearly results from research in written and oral form.

Content:

The course will study methods and approaches for applying economic theory and quantitative techniques in business environments. Lectures in the course will cover topics relating to planning a group research project, bibliographic skills, ethics in research, the application of economic theory and quantitative methods, effective presentation of data, writing a research report, and oral presentations of research reports. The main part of assessment for this course will involve groups of students undertaking business-oriented research projects. Workshop sessions in the course will provide a forum for evaluation of work-in-progress on the research projects.

Assessment: